Wang Sicong, CEO of Beijing Eloan Ltd, talks to media through the global World Web Conference in Wuzhen, Zhejiang province, Dec 16, 2015. (picture: chinadaily.cn/Wang Chengmeng)
A business, that has recieved investment from Lenovo, eyes to be the “Uber” in peer-to-peer (P2P) lending sector and win a top hand by having a deep comprehension of the group tradition behind Asia’s rural areas.
Just as bigwigs, including BAT, foray to the online finance sector while many tiny players exit, Beijing Eloan Ltd announced its deal amount is approximately to eclipse 20 billion yuan, with 95 per cent moving to rural areas.
The P2P loan provider has caught limelight not just for the membership place in Lenovo Group, also for its franchising model. Continue reading